Female colleagues enjoying friendly conversation with cup of coffee during work break in coworking office sitting near modern laptop computer with mock up screen connected to wireless fast 4G network
ATD Blog

Why Should a Manager Become a Coach?

Friday, April 19, 2019

Why should managers devote time and effort to coaching their team? Research shows that coaching leads to better engagement, higher productivity, and enhanced customer service. It also helps an employee improve performance, overcome challenges, reach aspirational goals, and build self-confidence. But is coaching expected to bring benefits only to the employees and the organization? What about the managers—what’s in it for them?

It is an important question, as the benefits of coaching f

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