One of the most frustrating aspects of sales coaching is dealing with sales reps who don’t want to be coached. We all have managed these types of employees. They get defensive when you provide feedback, deny they have a development need, or try to deflect the blame for performance challenges.
Do any of these sentiments sound familiar?
- “That’s not how we did at [previous employer]…”
- “I don’t know what you’re talking about. The meeting went w