Building the Basics: Coaching for Effective Sales Calls

Tuesday, March 25, 2014

In today’s sales environment, new sales tools and techniques are constantly emerging. It’s easy for sales managers to be so focused on implementing new processes or achieving sales goals that they forget to make time to for the most important aspect of their role: developing their sales reps. Coaching new and seasoned professionals before and after sales calls is a key responsibility. Other tasks and obligations are important, but at the end of the day, all those other things don&rsq

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