3 Key Skills for Effective Sales Coaching

Friday, February 13, 2015

Sales managers must master the critical skill of sales coaching in order to maximize the sales performance of their teams. The role of a sales coach cannot be over-estimated for any high performing team.

One common obstacle that many sales managers encounter when they try to coach their teams is getting buy-in. In other words, convincing a salesperson to try a new approach or change a behavior. While it is easy to blame the salesperson in these situations, sometimes it is the sales manager&rsqu

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